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Nov 8, 2024
An all-new Silver 2024 Genesis Electrified GV70 grill and headlight. - Genesis of Baton Rouge, LA

At Genesis of Baton Rouge, we’re proud to announce that the Genesis GV70 and Electrified GV70 have both earned the prestigious IIHS Top Safety Pick+ rating, a testament to their advanced safety features and commitment to driver and passenger protection. This award, granted by the Insurance Institute for Highway Safety (IIHS), is one of the highest accolades in vehicle safety, setting a high standard for the industry. With robust safety systems and cutting-edge technology, the GV70 models are designed to keep you and your loved ones safe on the road.

Enhanced Forward Collision-Avoidance Assist

The Genesis GV70 and Electrified GV70 come equipped with Forward Collision-Avoidance Assist (FCA), a system designed to help prevent accidents before they happen. Using a forward-facing camera and radar, FCA continuously scans the road for vehicles, pedestrians, cyclists, and obstacles. If a potential collision is detected, the system immediately alerts you with audio and visual warnings, giving you the chance to react. Should a quick response not be possible, FCA applies the brakes automatically to either avoid the collision or reduce the severity of impact. This proactive technology ensures peace of mind in high-traffic or unpredictable driving conditions.

Blind-Spot Collision-Avoidance Assist

One of the standout safety features in the GV70 models is the Blind-Spot Collision-Avoidance Assist (BCA). Blind spots are a common cause of accidents, and this system addresses the issue with sophisticated sensors and cameras. BCA actively monitors the areas you can’t see in your side mirrors, alerting you if a vehicle enters your blind spot. If you attempt to change lanes while another vehicle is detected, the system can apply braking to help avoid a collision. This added layer of protection makes highway driving and lane changes safer and more comfortable.

Lane Keeping and Lane Following Assist

Both the GV70 and Electrified GV70 offer Lane Keeping Assist (LKA) and Lane Following Assist (LFA) to ensure you stay safely within your lane. LKA provides gentle steering inputs if it senses that you’re unintentionally drifting out of your lane, helping you stay centered on the road. LFA, on the other hand, works with the adaptive cruise control system to keep your vehicle positioned correctly within the lane, even on curved roads or during stop-and-go traffic. Together, these systems provide a smoother, safer driving experience and reduce the risk of unintended lane departures.

Safe Exit Assist for Passenger Protection

Genesis understands that safety goes beyond driving, which is why both GV70 models include Safe Exit Assist. This feature is designed to protect passengers when exiting the vehicle. When parked, rear-facing sensors monitor the area around the vehicle. If a car, cyclist, or other hazard is detected approaching from behind, the system issues an alert to prevent passengers from opening the door into oncoming traffic. This thoughtful feature ensures that all occupants, especially younger or less attentive passengers, can exit safely.

Rear Cross-Traffic Collision-Avoidance Assist

Navigating parking lots and reversing into traffic can be challenging, but Rear Cross-Traffic Collision-Avoidance Assist (RCCA) in the GV70 models helps make it easier. RCCA activates when you shift into reverse, using rear sensors to scan for vehicles approaching from either side. If a vehicle is detected, the system will alert you with audio and visual warnings. If a collision seems imminent, RCCA can even apply the brakes automatically, adding an extra layer of protection when backing up.

A Commitment to Safety Excellence With the Genesis GV70 and Electrified GV70 securing the IIHS Top Safety Pick+ rating, Genesis of Baton Rouge is thrilled to offer these models to drivers who value safety and innovation. Each feature, from collision avoidance to exit assistance, demonstrates Genesis’s commitment to protecting drivers, passengers, and pedestrians alike. Visit Genesis of Baton Rouge to explore these award-winning vehicles and experience firsthand why the GV70 models are leading the way in luxury safety technology.